Vivek Rathod

Decision story: Should decision making be democratic? While democracy has its merits, it may not always be the best approach for...

I've become so adept at making decisions in my professional life that I can simultaneously provide yes or no answers to numerous complex...

In 2018,  ZS  updated its tagline to “We love solving complex problems,” moving away from previous tagline related to data and analytics....

Culture story: First Impressions Speak Volumes About the Culture On November 2nd, 2015, I joined  ZS  as a Consultant (a senior position...

Communication story: When in doubt, don't take "Executive Decision", better "Escalate to the client" Typically, the incentive...

Product story: "I don't have a problem with too many cooks; I have a problem when each of these cooks want to be chefs!" Recently, I...

Contest story: Just simulate the contest or suggest recommendation for changing the rule? Recently, while simulating an IC (Incentive...

Pharma data : Outlet-level data for drugs administered in hospital settings Up to this point, I have worked with various data sources,...

I began my journey in pharma consulting at  ZS  in November 2015. Just a month in, I was tasked with an ad-hoc analysis on product (drug)...

Pharma data: Outlet-level data for drugs administered in hospital settings Up to this point, I have worked with various data sources,...

Culture story: Understand the culture before you act! The British East India Company first arrived in India and established their initial...

Manager story: Choices I make, determines my destiny! I joined  ZS  in November 2015 as a consultant. After six months, my manager...

Data story: 867 shipment data decoded! 867 shipment data is distributor-level information that includes details about the product sold,...

Calls story: HCP Level vs. HCO Level When promoting a new drug, reaching out to healthcare professionals (HCPs) is crucial. HCPs can be...

Data story: 867 sales data for IC Incentive Compensation (IC) is the final stage in commercial analytics projects, following Targeting,...

Sorry story: A Sincere Apology is More Effective Than Justifying Your Mistake Reflecting on the controversy sparked by  Larsen & Toubro...

Market $ story: Quick method to estimate the market size for a new drug Understanding market size is crucial, as emphasized during my MBA...

Client story: Data analytics vs Client perspective A few months ago, I was working on an Incentive Compensation (IC) design. The previous...

Sorry story: A Sincere Apology is More Effective Than Justifying Your Mistake Reflecting on the controversy sparked by  Larsen & Toubro...

Calls story: HCP Level vs. HCO Level When promoting a new drug, reaching out to healthcare professionals (HCPs) is crucial. HCPs can be...